RESTAURANTS • CATERING • FOOD SERVICE
Our passion for design is only eclipsed by our love of food.
A perfect marriage seen in every logo we create. Buon Appetito!
Scroll down to view a gallery of our work.
Our passion for design is only eclipsed by our love of food.
A perfect marriage seen in every logo we create. Buon Appetito!
Scroll down to view a gallery of our work.
Logo, Signage & Website Design, Menu Presentation.
Identity design for the café by chef Brad Long at the newly opened Evergreen Brick Works in Toronto.
Identity design for the café by chef Brad Long at the newly opened Evergreen Brick Works in Toronto.
We handled the application of the identity as it was extended to various café items including custom reusable cloth napkins, refillable glass bottles, menu presentation made on reclaimed wood, and branded products.
Website design and build optimized for use on iphone & ipad devices
Client: Belong Hospitality Inc. Toronto, Canada.



Logo & Website Design. Marketing Materials.
A logo that represents the mission of chef Brad Long and the heritage of the site, Evergreen Brick Works, in Toronto, Canada.
A logo that represents the mission of chef Brad Long and the heritage of the site, Evergreen Brick Works, in Toronto, Canada.
As the resident caterer, it was important the identity reflect his commitment to sustainable farming.
Client: Belong Hospitality Inc. Toronto, Canada.
Photography: Rick O’Brian
Photography: Rick O’Brian
Awards: HOW 2012 International Design Award of Merit.

Identity System, Website Design, Hand Lettered Monogram.
A refresh of the popular Leslieville artisanal pastry shop that brought their identity in line with their superior quality products.
A refresh of the popular Leslieville artisanal pastry shop that brought their identity in line with their superior quality products.
The website was strategically planned and structured to showcase the full product catalogue allowing for the optimization of their ordering process.
The result has been an immediate impact on the efficiency of their operations.
Client: Bobbette & Belle Inc., Toronto, Canada.
Shore House Tavern & Restaurant
Logo Design.
A hand illustrated logo design for David Emil & Michael Lomonaco’s seafood restaurant in Stamford, Connecticut.
A hand illustrated logo design for David Emil & Michael Lomonaco’s seafood restaurant in Stamford, Connecticut.
Client: Shore House Tavern & Restaurant, Stamford, CT.
Created while on staff at Louise Fili Ltd. in New York, NY.
Created while on staff at Louise Fili Ltd. in New York, NY.
Published: Logo Design 6 by Graphis Press.

The Mermaid Inn
Logo & Signage Design, Menu Presentation.
The whimsical, yet expressive hand lettering sets the mood at this East Village hot-spot. Designed to evoke the feeling of a coastal fish shack, the minimal and no-fuss approach is celebrated in the simplistic execution..
The whimsical, yet expressive hand lettering sets the mood at this East Village hot-spot. Designed to evoke the feeling of a coastal fish shack, the minimal and no-fuss approach is celebrated in the simplistic execution..
Client: Beanstalk Restaurant Group, New York, NY.
Creative Director: Louise Fili, Design: Chad Roberts,
Hand Lettering: Chad Roberts, Illustration: Anthony Russo.
Created while on staff at Louise Fili Ltd. in New York, NY.
Creative Director: Louise Fili, Design: Chad Roberts,
Hand Lettering: Chad Roberts, Illustration: Anthony Russo.
Created while on staff at Louise Fili Ltd. in New York, NY.
Awards: Graphis Design Annual, Print Regional Design Annual.
Published: Logo Design 6 by Graphis Press, Handwritten: Expressive Lettering in the Digital Age by Thames & Hudson.
Published: Logo Design 6 by Graphis Press, Handwritten: Expressive Lettering in the Digital Age by Thames & Hudson.
Caprese
Corporate Catering Menu Design.
A simple graphic direction mixed with witty copy creates a unique visual flavour for this midtown take-away establishment.
A simple graphic direction mixed with witty copy creates a unique visual flavour for this midtown take-away establishment.
Client: Caprese LLC, New York, NY.
Porter House NY
Logo Design.
A contemporary take on branding creates a unique identity for chef Michael Lomanaco's premiere steakhouse located in the Time Warner Center, Columbus Circle, New York.
A contemporary take on branding creates a unique identity for chef Michael Lomanaco's premiere steakhouse located in the Time Warner Center, Columbus Circle, New York.
Client: Michael Lomonaco, New York, NY.
Creative Director: Louise Fili, Design: Chad Roberts.
Created while on staff at Louise Fili Ltd. in New York, NY.
Creative Director: Louise Fili, Design: Chad Roberts.
Created while on staff at Louise Fili Ltd. in New York, NY.
Café Metro
Corporate Catering Menu Design.
A simple, clean and functional design for one of New York’s largest corporate catering and food service kitchens.
A simple, clean and functional design for one of New York’s largest corporate catering and food service kitchens.
Client: Café Metro, New York, NY.


Noche
Logo & Signage Design, Menu Presentation.
Every element of the identity system was hand crafted to reflect the Cuban culinary culture of a restaurant located in the heart of New York's Times Square.
Every element of the identity system was hand crafted to reflect the Cuban culinary culture of a restaurant located in the heart of New York's Times Square.
Client: Night Sky Restaurant Group, New York, NY.
Creative Director: Louise Fili, Design: Chad Roberts,
Created while on staff at Louise Fili Ltd. in New York, NY.
Creative Director: Louise Fili, Design: Chad Roberts,
Created while on staff at Louise Fili Ltd. in New York, NY.
Awards: Step Inside Design Annual, Print Regional Design Annual.
Published: Logo Design 6 by Graphis Press, Logo Lab by How Books.
Published: Logo Design 6 by Graphis Press, Logo Lab by How Books.
Conte’s Market & Grill
Logo Design.
A unique die-cut card created for a modern fish market and grill located in Westport, Connecticut.
A unique die-cut card created for a modern fish market and grill located in Westport, Connecticut.
Client: Conte’s Market & Grill, Westport, CT.
Created while on staff at Louise Fili Ltd. in New York, NY.
Created while on staff at Louise Fili Ltd. in New York, NY.
Awards: Step Inside Design Annual, Graphis Design Annual.
Published: Logo Design 6 by Graphis Press.
Published: Logo Design 6 by Graphis Press.

